AI Insights · Timothy · April 2025
Top Tycoon Games on iOS in New Zealand: Q1 2025 Performance
Explore the performance trends of the top 5 tycoon games on iOS in New Zealand during Q1 2025, with insights from Sensor Tower.
In the first quarter of 2025, the iOS tycoon games sector in New Zealand witnessed varied performance across the top five apps. This analysis is based on data from Sensor Tower, providing insights into downloads, revenue, and active user trends.
Township from Playrix showed a stable weekly revenue, peaking at about $18.4K at the end of March. Downloads gradually decreased throughout the quarter, starting at 5.9K and ending around 2.5K weekly. Active users trended downward from 17.2K to 15.2K.
Hay Day by Supercell experienced fluctuations in revenue, reaching a high of $7.6K in late March. Weekly downloads saw a decline, moving from 495 to 228. Active users decreased significantly from 9.4K to 3.7K.
Family Island — Farming game by Melsoft had increasing weekly revenue, reaching $3.1K by the quarter's end. Downloads peaked at 1.2K mid-March, while active users increased from 1.1K to 1.7K.
Klondike Adventures: Farm Game from VIZOR APPS LTD saw revenue growth, ending at $1.8K. Downloads were inconsistent, with a high of 206 early in the quarter, and active users remained relatively stable around 800.
SimCity BuildIt by Electronic Arts showed a varied revenue pattern, with a peak of $1.3K at the end of March. Downloads decreased from 208 to 84, and active users fell from 879 to 594.
These trends highlight the dynamic nature of the tycoon games market in New Zealand. For more detailed insights, visit Sensor Tower.
